Mobile Internet Usage Up
According to a new report issued by Nielsen, there were 56.9 million mobile Web users in July of this year. That represents a healthy 34 percent spike in audience versus the 42.5 million mobile Web visitors tracked last year.
However, per a separate Nielsen report issued in January—there are close to 225 million total mobile subscribers in the U.S.; therefore, mobile Internet penetration is roughly 25 percent, still trailing PC Web usage and lagging far behind mainstream media like TV
via Mobile Internet Usage Up, Nielsen Study.
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