WPP CEO: More old media must go

Sir Martin Sorrell, CEO of WPP said at the Ad:Tech expo and conference in New York that te newspaper and magazine sector needs more consolidation. Earlier he pointed out that Advertising agencies don’t make enough revenue from their online activities.

“All we see are newspapers and magazine titles dropping like flies, and that has to continue,” Sorrell said.

via Sorrell: ‘Winnowing out’ of media must continue :: Media Business.

Marco | Editor

Editor at large and founder of a bunch of stockphoto businesses

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