Stock Photos, Leveraging Assets And An Email Campaign

By (John Lund)

An elephant at the bar…and an email campaign to promote my stock photography.

Leveraging Assets
I often find myself wondering why the world needs any more stock photos, and lamenting the fact that so many of my images have disappeared both in terms of visibility and in terms of sales. It has occurred to me, frequently, that I might be better off leveraging those old assets (stock photos) rather than just creating new ones. I have actually been working to that end in my efforts to get more traffic to my website where almost all of my images can be found. …read more

Via: John lund


Marco | Editor

Editor at large and founder of a bunch of stockphoto businesses