My Adidas: Company Printing Customer Photos on Sneakers

By Conor Risch

Left: a screen shot of the #miZXFLUX app image adjustment screen. Right: the preview screen of the #miZXFLUX app.

Our special edition PDN Tulipmania sneakers. Left: A screen shot of the #miZXFLUX app image adjustment screen. Right: The preview screen of the #miZXFLUX app.

Earlier this month, athletic and lifestyle apparel company adidas launched an app, #miZXFLUX, that allows customers to use their own photographs to create unique sneakers.

Customers can use the app to scale and size their images on a pair ZX Flux sneakers, which are modeled on the ZX 8000 running shoes adidas originally released in 1988. The photo-printed shoes cost $110, and the app is available for Apple and Android devices.

An adidas representative …read more

Via: PDN Pulse

    

Marco | Editor

Editor at large and founder of a bunch of stockphoto businesses

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