Photographers Rep, Heather Elder, has a conversation with her photographers every year defining creatively and financially what a successful 2015 will look like. She has a post up on her blog notesfromarepsjournal.com with two very important trends happening in our industry: http://notesfromarepsjournal.com/2015/01/13/want-to-know-what-we-told-our-photographers-about-2015
These trends reveal a change in the conversation she has with creatives where it is now assumed that anyone being considered is 100% right for the project and has the talent, vision and skills to pull it off.
Now, instead of scrutinizing your work, it is about how much can you shoot? What is …read more
Via: A Photo Editor