The Daily Edit – Portland Monthly: Michael Novack

By Heidi Volpe

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Portland Monthly

Art Director: Michael Novack
Photographer: Andy Batt

How often do you have celebrities on the cover? Is this a unique cover story?
This is actually almost unheard of for Portland Monthly. As a city mag, our covers tend to stick to standard tropes such as Best Restaurants, Travel, Schools, Real Estate, etc. Occasionally we experiment with more “newsy” subject matter, but those covers have typically fared poorly on newsstand. And more specifically, our covers almost never feature actual people, except in cases where they’re fairly anonymous, eating in a restaurant or hiking a mountain; our readership responds better to …read more

Via: A Photo Editor

    

Marco | Editor

Editor at large and founder of a bunch of stockphoto businesses

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