Yes, photography is so easy it’s ridiculous and that’s what makes it so hard. In the end it’s not so much about making the pictures it’s what you do with them. It’s about process, having an idea, making the pictures and then giving them life.
It seems to me that so many photographers have a very narrow view of process. Because the image making part is so captivating, so seductive, it’s easy to make the pictures with no idea in mind and no end in sight.
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Via: A Photo Editor