Many photographers take a dim view of Instagram filters. Many parents, evidently, don’t.
According to Baby Center, parents naming their children after Instagram filters is a thing. Names such as Lux, Juno, Reyes, Ludwig, Amaro, Valencia, Willow are trending:
The Instagram-inspired name Lux is up 75 percent on our list of baby boy names, and it’s slightly up on our list of baby girl names too. (Though technically not a filter, the photo-editing tool balances exposure, adds brightness, and makes images pop.)