Failing Web Traffic And Long Term Goals
Steady Progress And Plunging Traffic As of last month I was hitting an average of 1,500 unique visitors a day to my web site. Not bad. Nowhere near my goal, but steady progress nonetheless. Of course, that was last month. Three weeks ago my traffic plunged to about 700 a day. Yikes!Since then I have [...]
Lytro Camera A Threat To Photographers?
Original post entitled: In Depth Of Fields A new camera is about to change how we think about photography. Or is it ? This camera, called Lytro, records the light field instead of a beam of light. Let me try to explain: Our current camera records light in one point regardless of its distance and [...]
Shaking The Long Tail
With $1.2 million dollars of fresh investment, a new company enters the world of photography monetization. Called Fotomoto, it allows, with a simple javascript installation, to transform any existing photographers websites into an e-commerce site. Visitors will quickly be able to purchase your images for framing or other usages. The great part of it is [...]
Cepic New Media Day, Opening Adress
With the annual Cepic congress behind us I thought I’d share my short opening adress of the new media conference. The Cepic congress brought together over 600 people from the picture business with participants from all over the world. I will be sharing video’s of the event later that will be available for participants. NEW [...]
Of Paywalls, Expectancy And Stupidity
It’s the content stupid! Well, no more. Some time ago, if you were lucky enough to have created an image that all wanted, you could easily sit on it and wait for your phone to ring. Not really anymore. The centre of the business gravity has shifted. To those who create value around the content. [...]
Sign Posts For The Shortest Route To Success
The Most Important Thing You Can Do For Your Career What aspect of your career is the most challenging for you? What knowledge gap do you have that is holding you back? What is your “weak link”? Find that weak link and turn it into a strength. Then find the next weak link, and make [...]
Plugged In, Linked In, Tweeting…And A Little Lost
Plugged In, Linked In, Tweeting…and A Little Lost I have plugged in. I twitter, I’m Linked In, I’m working hard on SEO…and I am a little lost. It is Facebook that really has me flummoxed! Facebook is so big, so pervasive and so, what, imminent…that I feel it must be vital to my goal of [...]
Putting All Your (Stockphoto) Eggs In One Basket
All Of Your Eggs In One Basket If you put all your eggs in one basket, you’d better be sure that it is the right basket. But, of course, since change happens we can never be sure we have the right basket. We may have the right basket at any given time, but, at least [...]
Photographer Sharing
As the business world seems to be moving more and more towards a subscription/sharing model, why doesn’t the photogrpahy world ? A model already applied by photo agencies that offer monthlyyearly packages that provide a limited amount of images for a flat fee, independent photographers could now jump on the bandwagon too. Here is how [...]
Traffic And The Future Of Photography
An Unpleasant Truth For Photographers The recent sale of The Huffington Post to AOL for $315 million dollars underscores an unpleasant truth for us photographers, for us “content producers”. That unpleasant truth is that traffic is valued more than content; that the distribution of our images is, in a significant way, more important than the [...]
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