Connecting digital media buyers and sellers with your support
The more companies choose to support and sponsor our website the more we can, and will, invest in content, functionality and great tools that will help buyers and sellers of digital media connect more efficiently, save money and do business effectively. For all of you who come back in the thousands every month you know [...]
Cannes Lions open for registration
The Cannes International Advertising Festival takes place from 20-26 June 2010. Registration is now open for people who want to attend. There will be a number of additions to the festival this year. First of all there will be launch of Cannes Connect, an online networking tool that allows delegates to connect before the festival starts. [...]
Internet advertising declining in third quarter
The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers LLP (PwC) announced that the Q3 ’09 internet advertising numbers show a decline of 5.4 percent over the same period in 2008. The total third quarter revenue was $5,5 billion. On a positive note there was an increase of 1.7% vs the second quarter of 2007. “The Internet has [...]
More good news for advertising spend
Earlier this week Zenith Optimedia reported that the advertising downturn is slowing. This new Report from GroupM supports this assessment Global advertising spending is expected to emerge from the recession ahead of time, with growth of 0.8% in 2010, according to WPP’s media network GroupM. The prediction is close to the revised forecast made by [...]
Advertising downturn to slow in 2010
Zentith Optimedia has released its advertising outlook for 2010. It points to the Global advertising downturn slowing and a mild Global recovery in 2010 followed by all regions returning to growth in 2011. There are a number of other notable numbers in the report. First of all newspaper advertising will take a massive fall of 22.7% up [...]
Eurobest advertising festival winners
Eurobest, the European advertising festival that took place last week-end has announced its winners. The festival attracted more than 850 delegates and 80 industry experts spoke at 26 seminars and nine workshops. The Awards Ceremony took place on Friday 27 November at the Beurs van Berlage in Amsterdam, where the winners from the 4,020 entries from [...]
Print versus digital; iPhone spoof
To celebrate its’ 40th birthday the Sun newspaper has made this spoof commercial on the Apple iPhone. It describes the newspaper as the original handheld and uses the same format and music as iPhone commercials.
Admob launches interactive mobile advertising
About a week since Admob was acquired by Google for $750 million it announces an interactive video ad unit for the iPhone. The application includes customizable in-player action buttons enabling consumers to engage with Web content and more video content without leaving the video player. Advertisers can include action buttons that open the app store and iTunes store [...]
The highest high def film in the world
Toshiba UK premieres its latest advertising campaign this week. It will be shown first on ITV from the 16th of November and promotes Toshiba’s TV product and is shot with Toshiba High def camera’s. The commercial titled ‘Space Chair’ is a pretty impressive piece of film that takes viewers on an “awe-inspiring journey to the edge of space.” [...]
Eurobest Advertising festival starts 27th of November
The Eurobest advertising festival will kick of in Amsterdam this month on the 27th of November and ends on the 29th. The prizes were established in 1988 and this is the second year of the festival. “Eurobest is now Europe’s largest awards and creative advertising and communications Festival. It’s an opportunity to see and celebrate [...]
Facebook
LinkedIn
Youtube
Twitter
Secured by 